miHealth Store is a new initiative, bringing an innovative wellness device, the miHealth for consumers, to users in The Netherlands and beyond. For some time now, the professional edition, used by therapists all over the world, has already been used. For the consumer market however, it had not been available yet. Untill now! Three editions, miHealth Lite, miHealth Sport and miHealth business are available as we speak.
JBworx is asked to assist in its Marketing and Sales, bringing this groundbreaking device to the market, introducing it’s features and benefits and interact with the crowd. In this matter, our entire scope of design, strategic marketing, communications and direct sales has been deployed. Besides the strategic Marketing and Sales planning and execution, we’ve build a responsive retina website and in-site webshop as the ultimate sales tool, bringing our design-portfolio to new heights. Furthermore, social media platforms including video content are used to execute a long-term and well-considered content approach, combining new age online techniques and physical sales approaches to make this device a succes.
- Client miHealth Store
- Date 29/07/2013
- Tags Communication, Content Management, e-Marketing, Email Marketing, Sales Development, SEO Optimalisation, Social Media, Strategic Marketing, Web Design
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